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Suggestions about campaigns, scripting and so on

email campaigns marketing

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#1 vchigne



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Posted 26 December 2013 - 07:23 PM

Hello. Zurmo is a great product. I'm the roadmap I see a lot of awesomess coming.

There are some areas that can be improved:

Email campaigns: Having inbound responses tracked and stored is a must! That's the only way to have analytics and start lead nurturing. 

A campaign flow would be a very nice addition. Please take a look at this:


and imagine hace such a feature. Email tracking would be useful to remind emails and phone following and so on.

Call scripting: It would be good to have call scripting at hand for phone campaigns.

Social networks integration: I'm using Rapportive in my email and it's a real advantage. I can see the social profile of a customer and have it while I call ol write to him. Actually, products like Nimble construct the whole CRM from social profiles and do a great job at it.

Best regards!



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